News & Columns
YUKATA Soirée held
On July 11th, "YUKATA Soirée" was held at LALÙE to brighten up the summer night.The guests wore colorful yukatas and Hermès, looking as gorgeous as a scene from a movie. At the venue, champagne and finger foods tailored to the Hermès worldview will be available.Champagne bubbles and colorful bite-sized dishes made the moment in yukata more colorful. The cool and beautiful special photo booth with Kyoto fans lined up vertically and horizontally is very popular. Guests wearing yukata stopped by one after another and left behind a souvenir. During the second half of the event, participants went on a special tour of Tokyo on a bright red London bus. The scenery and chatting while being blown by the night breeze made my summer memories even more vivid. The Best Dressed Award will be given to the person who is best dressed. The finale was greeted with smiles and cheers and applause. An irreplaceable summer night where tradition and modernity meet, based on LALÙE's philosophy of "weaving history and connecting hearts." Thank you very much to everyone who participated.
LALÙE “Stories Through Art” Collaborated with N...
LALÙE, the Hermes specialty store on Ginza Namiki Street, will be holding a special exhibition in collaboration with Night Out gallery, which connects Japan and the world through art.In LALÙE, a space that breathes elegance, tradition, and careful handwork, powerful paintings and timeless Hermès craftsmanship resonate together.Please enjoy a moment filled with creativity that aligns with LALÙE's philosophy of "Waving history, connecting hearts."Curator: Night Out GalleryDirection: La Cloche.[Venue]LALÙE8-5-4 Ginza, Chuo-ku, Tokyo 104-0061[Release period]May 24th (Sat) - May 25th (Sun)[Business hours]12:00-20:00A special reception party will be held on Friday, May 23rd from 17:00-19:30.We will invite you by lottery, so if you would like to participate, please contact us via DM on LALÙE Instagram. Let's toast with champagne while admiring the art on a May evening with a pleasant seasonal breeze and the world view of LALÙE.
LALÙE Champagne Tour -Experience Tour with Cham...
To commemorate the opening, LALÙE will be holding the "LALÙE Champagne Tour." On this store tour, we will provide you with a luxurious time to enjoy champagne in special seats on the second floor while understanding the history of Hermès and the space concept of LALÙE.This tour, which embodies LALÙE's philosophy of ``Weaving history and connecting hearts,'' allows you to deeply feel the timeless values of Hermès and LALÙE's worldview that weaves them into the future. For souvenirs, we will prepare LALÙE original gifts. Enjoy a moment to experience LALÙE's special space.Overview: Limited to 1 group per day (up to 4 people), invited by lottery every dayPeriod: 1 hour of your choice from March 15th (Sat) to April 14th (Mon) 13:00-16:00How to apply: Please contact LALÙE official Instagram DM with your name and desired date and time. (Winners will be contacted.)Click here for LALÙE official Instagram@lalue.ginza
We provide new experiences that weave history, ...
The Hermes specialty store "LALÙE" has opened on Ginza Namiki-dori. LALÙE is a space that offers a new experience that goes beyond the traditional concept of brand reuse and weaves sustainable thoughts into the future. “LALÙE” was born on Ginza Namiki-dori. LALÙE, a new flagship store specializing in Hermes, opened on Namiki-dori, GinzaIn line with LALÙE's sustainable philosophy of "Weaving History, Connecting Hearts," the store carries carefully selected Hermès items and offers new options that incorporate a sustainable perspective. The charm of LALÙE - Hermes specialty store opened in a prime location on Ginza Namiki-dori -LALÙE was born on the historic Namiki Street in Ginza as a special space for handling rare Hermes items. We provide a special space for customers who understand the value of the brand and seek authenticity. sustainable design conceptLALÙE's space incorporates sustainable elements throughout, including natural materials that are conscious of the environment and recycled materials that are conscious of circulation and regeneration. With the theme of circulation and regeneration, we have created a space where Hermès masterpieces shine even more. “STORY BATON” campaign that weaves history and connects heartsLALÙE is running a special campaign called ``STORY BATON'' that embodies the brand concept of ``Weaving history and connecting hearts.'' Each month, a selected customer uses the Hermes bag, and then passes the baton on to the next person, creating a new story for the bag. This initiative is scheduled to run until the end of August, and a reception is scheduled to be held in early autumn with the theme of "Connecting Hearts" bringing together all STORY BATON participants. (This campaign is a joint project with Holland Village Private Community) LALÙE Champagne Tour -Experience Tour with Champagne-To commemorate the opening, LALÙE will be holding the "LALÙE Champagne Tour." On this store tour, we will provide you with a luxurious time to enjoy champagne in special seats on the second floor while understanding the history of Hermès and the space concept of LALÙE. This tour, which embodies LALÙE's philosophy of ``Weaving history and connecting hearts,'' allows you to deeply feel the timeless values of Hermès and LALÙE's worldview that weaves them into the future. For souvenirs, we will prepare LALÙE original gifts. Enjoy a moment to experience LALÙE's special space.Overview: Limited to 1 group per day (up to 4 people), invited by lottery every dayPeriod: March 15th (Sat) - April 14th (Mon) 13:00-16:00 (1 hour of your choice)How to apply: LALÙE official Instagram (@lalue.ginza) Please let us know your desired schedule via DM. We provide new experiences that weave history, connect hearts, and weave toward a sustainable future. 2025.03.13 press The Hermes specialty store "LALÙE" has opened on Ginza Namiki-dori. LALÙE is a space that offers a new experience that goes beyond the traditional concept of brand reuse and weaves sustainable thoughts into the future. “LALÙE” was born on Ginza Namiki-dori. LALÙE, a new flagship store specializing in Hermes, opened on Namiki-dori, GinzaIn line with LALÙE's sustainable philosophy of "Weaving History, Connecting Hearts," the store carries carefully selected Hermès items and offers new options that incorporate a sustainable perspective. The charm of LALÙE - Hermes specialty store opened in a prime location on Ginza Namiki-dori -LALÙE was born on the historic Namiki Street in Ginza as a special space for handling rare Hermes items. We provide a special space for customers who understand the value of the brand and seek authenticity. sustainable design conceptLALÙE's space incorporates sustainable elements throughout, including natural materials that are conscious of the environment and recycled materials that are conscious of circulation and regeneration. With the theme of circulation and regeneration, we have created a space where Hermès masterpieces shine even more. “STORY BATON” campaign that weaves history and connects heartsLALÙE is running a special campaign called ``STORY BATON'' that embodies the brand concept of ``Weaving history and connecting hearts.'' Each month, a selected customer uses the Hermes bag, and then passes the baton on to the next person, creating a new story for the bag. This initiative is scheduled to run until the end of August, and a reception is scheduled to be held in early autumn with the theme of "Connecting Hearts" bringing together all STORY BATON participants. (This campaign is a joint project with Holland Village Private Community) LALÙE Champagne Tour -Experience Tour with Champagne-To commemorate the opening, LALÙE will be holding the "LALÙE Champagne Tour." On this store tour, we will provide you with a luxurious time to enjoy champagne in special seats on the second floor while understanding the history of Hermès and the space concept of LALÙE. This tour, which embodies LALÙE's philosophy of ``Weaving history and connecting hearts,'' allows you to deeply feel the timeless values of Hermès and LALÙE's worldview that weaves them into the future. For souvenirs, we will prepare LALÙE original gifts. Enjoy a moment to experience LALÙE's special space.Overview: Limited to 1 group per day (up to 4 people), invited by lottery every dayPeriod: March 15th (Sat) - April 14th (Mon) 13:00-16:00 (1 hour of your choice)How to apply: LALÙE official Instagram (@lalue.ginza) Please let us know your desired schedule via DM. LALÙE store information Address: 8-5-4 Ginza, Chuo-ku, TokyoBusiness hours: 12:00 – 20:00 (no regular holidays)Official URL: https://lalue.tokyo/Official Instagram: @lalue.ginzaContact: pr@lalue.tokyo
Opening reception held
Hermes specialty store "LALÙE" has opened in Ginza. As a brand born from encounters with people, we welcomed 120 special customers to the opening reception held on February 23rd to express our gratitude.Along with this special night, we also started the "Story Baton" campaign, where you can win a Hermes bag worth a total of 20 million yen.LALÙE is a brand that values sustainable values based on the philosophy of "weaving history and connecting hearts."We aim to pass on the history and background stories of Hermès to the next generation, and propose experiences that go beyond "objects." "Story Baton" is a special project that embodies LALÙE's philosophy.Hermes bags are passed down from person to person like a baton, expanding the circle of sustainable ideas.A total of 11 popular Hermes bags, including the Birkin 25, Mini Kelly, Picotin PM, and Evelyn, will be won by lottery from reception attendees (equivalent to a total of 20 million yen). The winners will spend a special time with the bag for one month, and then pass the baton to the next person (a lottery will be held every month from the second month onwards).Through this "Story Baton," we hope to weave LALÙE's philosophy of "weaving history and connecting hearts" into the future together with everyone. At the reception on the day, a variety of collaborations were realized that complemented LALÙE's worldview.The venue's floral decorations were handled by TRENCH Co., Ltd., which designed the space for LALÙE. We expressed the brand's aesthetic sense with an arrangement that combines elegance and delicacy. The celebratory flowers were sustainable and each visitor was asked to take home one flower. Champagne by Colle and beautiful potions by Galarie Asahina were served, adding an elegant touch to the space. The music was a pleasant performance by DJ Shinozaki Yuichiro, who created a warm atmosphere from beginning to end.
First flagship store “LALÙE” opens in Ginza
LALÙE opened on January 7, 2025. Based on the concept of "Weaving History, Connecting Hearts," LALÙE is not just a shopping place, but a space that connects timeless items and the stories behind them. At the store, which spans Ginza Namiki Dori, you can enjoy encountering Hermès timeless beauty items and special sustainable products. We will deliver a timeless value and a special moment of heart-connecting to everyone who visits. Please stop by LALÙE and experience a new world for yourself. ■ Store information Address: 8-5-4 Ginza, Chuo-ku, Tokyo Business hours: 12:00 – 20:00